Marketing and Benchmarking Your Business

How do you compare to your competitors? How should you spend your scarce marketing dollars?

The Beacon Council has collaborated with Florida Power & Light to create a business intelligence tool.

·         Comprehensive Market Analysis

·         Benchmark Your Competition

·         Identify and map  potential customers and suppliers

·         Map demographic, labor force and consumer expenditure data

·         Find the best places to advertise

You can get started now by viewing the tutorial for instructions and video on how to take advantage of this powerful tool.